Tin Tức

Tin Tức

  • IKIGAI – BÍ QUYẾT TÌM THẤY HẠNH PHÚC TRONG CUỘC SỐNG CỦA BẠN

    IKIGAI – BÍ QUYẾT TÌM THẤY HẠNH PHÚC TRONG CUỘC SỐNG CỦA BẠN

    Bí quyết để có cuộc sống viên mãn và hạnh phúc của người dân xứ sở Phù Tang chỉ được gói gọn trong từ “ikigai” – một khái niệm bắt nguồn từ hòn đảo được mệnh danh là “vùng đất của những người bất tử” ở phía Nam Nhật Bản. Vậy thì “ikigai” là gì…

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  • iOS 15 and the latest updates

    iOS 15 and the latest updates

    The huge changes to attribution and tracking of post-install events on iOS came with the announcement of iOS 14 and the release of iOS 14.5 and ATT. And while it was not nearly as industry-defining as its predecessor, iOS 15 (released in September 2021) presented a few key changes and further developments in Apple’s steps toward further…

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  • iOS 14.5+: From day one until now (Pt. 2)

    iOS 14.5+: From day one until now (Pt. 2)

    In this guide, we put a lens on what iOS 14.5+ is and how it has changed and developed. We examine the ins and outs of working with SKAdNetwork and provide a holistic breakdown to ensure that marketers are up to speed with everything they need to know. AppTracking Transparency, user consent, and the opt-in…

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  • iOS 14.5+: From day one until now (Pt. 1)

    iOS 14.5+: From day one until now (Pt. 1)

    It’s been almost two years since Apple first announced the release of iOS 14 at its Worldwide Developers Conference (WWDC) in June 2020, and more than a year since its release to the public on September 16, 2021. From the initial announcement until the rollout of iOS 14.5 in April 2021, the mobile marketing industry…

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  • Strategies & Best Practices for iOS 15 In-App Events (Pt. 2)

    Strategies & Best Practices for iOS 15 In-App Events (Pt. 2)

    After being officially announced during Apple’s Worldwide Developers Conference in June 2021, in-app events (IAEs) quickly became one of the most intriguing and highly anticipated new features to come to the App Store. IAEs became available a month after the launch of iOS 15 in October 2021, and since then, developers have been using in-app…

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  • Strategies & Best Practices for iOS 15 In-App Events (Pt. 1)

    Strategies & Best Practices for iOS 15 In-App Events (Pt. 1)

    After being officially announced during Apple’s Worldwide Developers Conference in June 2021, in-app events (IAEs) quickly became one of the most intriguing and highly anticipated new features to come to the App Store. IAEs became available a month after the launch of iOS 15 in October 2021, and since then, developers have been using in-app…

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